The be-back bus never comes.
Now you know who was on it.
Your CRM knows about the sales and the hottest leads, because those get typed in. Everyone else — the customers who spent an hour on your floor and left — simply vanishes. Closer captures 100% of floor conversations, so the walkaways become data.
Every sales report you've ever read is about the deals you won — or are still working.
The missing report is the one about the deals you never knew you lost. Your systems can't write it: agents don't log walkaways — not because they're hiding anything, but because typing is work and the customer is already gone. So the walkaway takes the reason with them. Every time.
The report no CRM can hand you.
Thirty days across a three-store group. Every number below comes from what customers actually said on the floor — not from what someone remembered to type afterward. And in the product, every quote opens that customer's full story.
Estimated from prices discussed on the floor
Each one profiled: who they were, what they wanted, why they left
Follow-up drafts already waiting in agent queues
If the payment gets under 450 my husband can come Saturday morning.
You don’t have the hybrid in anything but black? We’d have driven it home today.
KBB says nineteen and you’re at sixteen — that’s the whole deal right there.
I can’t sign off without my wife seeing it.
We’re not doing anything until the lease ends in March.
+ financing, trust, and 3 uncategorized — 38 total, every one on tape. Across the 9 conversations where both numbers landed on tape, the average gap between the quote and the customer's ceiling was $58 a month.
Cars that never show up in a sales report — because they didn't sell.
Inventory walkaways: 11 this month, up from 3
One stocking decision, hiding in plain sight.
Named by customers, on tape — the intel a lost-lead report never had.
+ 9 more, each with a draft waiting
Every walkaway already has a follow-up drafted in their agent's queue — nobody typed a word.
This is a live report, not a survey — every line is backed by what the customer actually said, captured on the floor. In the product, every quote and every row drills down into that customer's full walkaway profile.
Run this report in the live demoRooftop altitude, floor-level evidence.
Every store, one glance
One rollup across every rooftop you own — tap a store to switch and drop into its floor, its walkaways, its follow-up queues. The same report, at whatever altitude you need it.
Patterns, not blame
Trends are team-level, by design: which objections kill deals, which follow-up queues slip. No agent leaderboards, no scorecards — this report is about inventory and process, not people.
Your data, owned
Your dealership owns 100% of the intelligence Closer produces. And every admin action leaves an audit trail — accountability you can show your counsel, not just your IT vendor.
Recording on your floor is a serious decision.
So we built it like one.
Your name is on the building, so the trust architecture was designed for your signature — not buried in a settings page. The bargain is simple: the recording is temporary, the intelligence is permanent, and every promise in between is verified and logged, not just made.
Audio verified-deleted in 24 hours
Deletion runs automatically, is verified against storage, and leaves a logged audit trail. When someone asks where the recordings go, you have a written answer.
Consent-aware recording policy
Recording policy is enforced per jurisdiction, built around one-party consent. Pause is one tap, and pauses are honored — no exceptions, no buried audio.
Encrypted, isolated per store
Everything is encrypted in transit and at rest, isolated per rooftop. Your store's data never mixes with anyone else's — Closer is the custodian, never the owner.
Put Closer on your floor.
Tell us who you are and we'll set up a pilot at your store — hardware included, shipped by us. We reply within one business day.
You're on the list.
We'll be in touch within one business day to set up your pilot — hardware included, shipped by us.
— Stephen & Theo
Closer looks different from every chair.
One system, three vantage points — here's how it works for the rest of the store.